A Walk Round the Supermarket

B2 First · Word Formation · Cambridge Ready original exercise

For questions 1–8, read the text below. Use the word given in capitals at the end of some of the lines to form a word that fits in the gap in the same line. There is an example at the beginning (0).

ORIGIN

USUAL

NECESSARY

PROFIT

SURPRISE

CONSEQUENT

EFFECT

DETERMINE

The layout of a supermarket is rarely (0) ___ . Everything is planned to encourage customers to spend more than they (1) ___ intended. Fresh fruit and flowers are (2) ___ placed near the entrance, because their bright colours put shoppers in a good mood. Basic (3) ___ such as milk and bread, on the other hand, are often found at the back of the shop, so that customers have to walk past hundreds of other products to reach them. The most (4) ___ items are put at eye level, while cheaper brands are kept on the bottom shelves, where fewer people look. The smell of fresh bread from the bakery near the door is another trick, as it makes people feel hungry. Even the background music plays a (5) ___ role. Slow music makes people walk more slowly and, (6) ___ , buy more. For shoppers who want to resist these tricks, the most (7) ___ weapon is a list, together with the (8) ___ to stick to it.

A Walk Round the Supermarket

ACCIDENT

Available as a free printable PDF worksheet with an optional answer key.

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